Something I learned from watching few episodes of Downton Abbey is not everyone thinks of or cares about financial freedom...
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The 8-part Sequence To Making A Super Irresistible No-Brainer Offer
Most internet marketers incorrectly assume the OFFER has to do with price, or extra bonuses and freebies.Whereas there are eight...
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Storytelling And Why It’s So Important In Selling
Do you know the reason why stories work so well in selling? Well, when your brain sees something, the first...
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Ad Breakdown Episode 1 of 2022
The Omega Speedmaster Ad This ad is such a ridiculously good ad (and short too). Been long I did an...
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8 Lessons I Learned From Working At A Bet9ja Shop
Fresh out of university I got a job working in a Bet9ja shop as a cashier/attendant. Not the most ideal...
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Don’t Let Them Brainwash You
People always use the words "manipulate" and "brainwashing" in negative ways. But it's so wrong. Of course, I'm not trying...
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Why You Should Make It Harder For Them
Apple releases a new phone almost every year, and when they do they increase their prices. Why? It's a marketing...
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How Is It Horses Feel No Fear While Charging Into Battle?
If you've seen epic movies like Lord Of The Rings, The Last Kingdom, Spartacus etc, you'll notice something:How most of...
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How To Write Like Gary Halbert
Gary Halbert's Coat Of Arms letter written in 1971 was mailed 600 million times and he was bringing in today’s...
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America, Dopamine, Nigeria & Yahoo Boys
Why Is America The Greatest Country In The World? Because it knows how to reward dopamine. There's a common misconception...
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How To Enjoy Copywriting, Write Easily And Make The Most Of Your Time & Effort.
Copywriting is hard. Don't let anyone lie to you. All those talk about writing how you talk, communicating simply, using...
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If You Teach Your Child Nothing, Teach Them This.
Everyday when I come online I see one new tweet, post or an article about what people say they'll teach...
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How To Get Testimonials For Your Business…Even If You Haven’t Sold A Single Unit Yet.
In 1923, W. H Murphy of the Protective Garment Corporation of New York asked his associate to shoot him twice...
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THIS MATTERS
This mattersThis matters as I ought to keep a generous mindThis matters because I should maintain a grateful attitudeThis matters...
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This Modern Living.
I could stay in this house for weeks and no one would knock on my door unless I'm expecting them....
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This Is Why Leaving Your Comfort Zone Is Bad And Completely Wrong For You
I woke up on Friday and my mind went to my cousin Frank who constantly pushed us to imagine a...
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Why You Shouldn’t Pay Anyone For Mentoring, Teaching or Guidance.
Paying for mentoring and guidance is like paying for a fresh pair of eyes and an extra brain. But it's...
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What You Can Learn From Studying New Ads To Help You Get Better At Copywriting.
What do old ads that worked in the past and new ads working in the present have in common? Simplicity....
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5 Sales & Marketing Lessons From Self Made: The Story of Madam CJ Walker.
3 weeks ago, I missed church because I spent the whole of Saturday night & early Sunday morning watching Self...
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Why Studying Old Ads Are Important & How It Helps You Improve Your Copywriting.
If you decide to learn advertising, sales and marketing, you need to study the old guys and what they've done....
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